Sunday 9 February 2014

Research answers

Research answers

Ready for our collation and collection of the groups research I answered my 2 questions in my own words in a clear and concise manner. Information derived from my collation and collection off research elements and images. 

What are the main applications of the font categories?:
Block/Bold
Serif/Stone/Roman
Sans Serif/Gothic
Digital
Script
I found out by looking in the book TYPOGRAPHY by Gavin Ambrose & Paul Harris that the main uses for the font categories are as follows. I have included examples of the typefaces with source address included.

Block typefaces are mainly used for headers or initial capitals, there main use is for high impact decorative visuals. Due to there complexity the letterforms can be hard to distinguish in large blocks of text. 
http://www.typetoken.net/typeface/north-south-—-anthony-burrill-for-print-paste/


Roman typefaces or serif typefaces are typically used for body texts. This is due to the use of serifs which are said to help the eye move from letter to letter along with the eye scanning the text using ascenders and descenders to distinguish words. increasing legibility off each character. The more ornate serif versions off this category are used in headers. 
http://www.typetoken.net/publication/yearbook-of-type-1-slanted/

Sans serif/gothic typefaces are most used in headings or short bursts of information, it is said that the cleanliness off the letterform can disturb legibility off the glyphs and cause overall readability issues when used in large body text's
A good use of a sans serif typeface in a typical short hit of information, a header. Or a header on a book. Extreme cleanliness and legibility in small bodies of text. 
http://www.typetoken.net/publication/fhk-henrion-the-complete-designer-unit-editions-unit-13/

Script typefaces were originally created to mimic handwriting, there vague legibility means that its difficult to read the typesetting of script in large body texts so there use is limited to decorative uses like wedding invites or anything that needs decorative details such as brand names or captions. 
Bellow is the typeface in context of a quite erotic brand and how it fits in with the imagery and the sexual "elegant" connotations.
http://www.typetoken.net/typeface/erotica-maximiliano-sproviero-lian-types/

Typical use off the style in context of a wedding invite. 
http://www.glamour.com/weddings/blogs/save-the-date/2012/11/7-wedding-invitations-that-are.html

Due to the traditional construction techniques off block, roman, gothic and script fonts the main use for digital fonts would be for display on screens due to the construction process been different and originating from a computer rather than old style techniques like carving, wood block pressing, hot metal type setting, bone calligraphy or sable brushing. This construction process brings me onto my next question.
There is also no limits to aesthetics as this abstract geometric example from type token proves. 
http://www.typetoken.net/typeface/glue-grist-gareth-hague-alias/

What are the differences for designing a typeface for print vs type for screen design?
The main differenced between type design for print and onscreen is that font designed for print are drawn out. So once produced in a vector program and type creation program are scalable to any size. The first fonts designed this way looked terrible on low resolution monitors due to there not been enough pixels available to display the clarity and subtle curvatures in print fonts.

The average apple mac has a resolution of 72dots per inch, thats 72 pixels per inch. A windows PC has a default of 96dp, compare this to printed outcomes having resolutions off around 300dpi to 1200dpi its obvious how things become distorted and "pixelated".

To overcome the problem, web font designer Chuck Bigelow (the designer of screen font Pellucida a screen equivalent of Lucida) created a number of bitmapped screen fonts. 
Bitmapp fonts were designed within the square pixel grid of low resolution screens. A bitmapped font character is visualized by a system of arranged pixels on screen that have been tweaked by a font designer for good legibility, readability and clarity. 

Apple were quick to take advantage off this new font production system to increase readability and legibly of onscreen type. On Windows Pcs these bitmapped fonts can be distinguished by there obvious red and white icons found within the fonts filer. 

The only problem with bitmap fonts was that they were only available in a small number of sizes, if you increased the size and it was not installed on system the characters would become even more jagged. So a timely process of creating each type size within its pixel grid system had to be undergone. 

As the onscreen font was made of pixels and was only 72dpi, the problem of printing the font would be the next issue. To overcome this the font would convert from the pixel screen version to the vector scalable option rady for printing. 

With the release of modern high definition monitors screen font design is beginning to sway towards more simple geometric shapes to increase legibility and clarity in large scales.

Typical example of bitmap font design. 

Typical font design program for geometric font production for high resolution screens.
http://dc357.4shared.com/doc/-OG3Nqx4/preview.html

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